E-commerce industry is expanding in every leaps and bound and experiencing a huge legion of user base. It’s a no wonder that so many customers now prefer to shop online and simply can’t resist their passion for catching up to clickable categories. The rise of e-commerce is evident in the way number of platforms has sprung up and creating multiple opportunities for businesses to stay ahead of the curve.
Today, there are so many e-commerce platforms out there, and a lot of them are striving hard to gain attention in the online market. However, out of so many, the only two platforms that have emerged as a sure leader are- Magento and WooCommerce. The reason why I am favoring these two because they both have their own strength and reliability to fulfill diverse business needs. One is a well-established platform owned by eBay, and the other one is a power-packed WordPress plugin. The users of Magento and WooCommerce are so much confident about these e-commerce solutions as they are progressing faster using them.
If you are planning to set up an online business and thinking which one to choose then this article is just for you. Here, I am going to unleash the most important differences between Magento and WooCommerce, so that an informed choice can be made by you.
1. Setting Up
Setting up an e-commerce site will be a breeze for you if you already have WordPress installed. After this you only need to install WooCommerce plugin and get ready to run an e-commerce channel. It is also very easy to use and you can also customize this plugin depending upon your website needs.
Just like WooCommerce, Magento is also very easy to install. Its installation wizard further makes the process of installing Magento effortless. However, users start realizing the difficulty as their needs grow and to meet them they start adding extensions to their site. The tasks become so tricky that it would not be possible for you to manage everything from your own, so having a developer on board is essential.
Both platforms are free to install, but soon you’ll realize that certain extensions you need for your website such as PayPal integration and bank transaction systems which are essential for running your business. These extensions can cost you depending upon your package. In addition, hosting is yet another issue which can cost you a little bit. WooCommerce can be run using WordPress’ hosting, but for Magento you need to buy a different hosting plan. Also, cost of hiring a Magento expert is also very high.
The success of an e-commerce platform lies in its ability to provide its customers facilities such as shopping cart and infinite product uploading etc. These features are there in both WooCommerce as well as Magento, but Magento has more and far better than WooCommerce.
Magneto provides options related to cross-sell and up-sell, product comparison, product promotion tools, advance filter and a lot more. Plus, for those who own multiple stores can showcase discount offers to their all websites at the same time.
WooCommerce boasts a simple structure as this platform is still evolving. It doesn’t give you facility to rate products, but you can add widgets and get add-ons to let such features work for you. It boasts an attractive navigation, but it isn’t as good as Magento’s.
Both WooCommerce and Magento have their own abilities, so ultimately it boils down on your needs which way to go.
Author Bio: Cluadia Jhonson is a professional web developer working with Magentax Ltd,- a renowned Magento Development Outsourcing Company. You can choose the company in order to hire Magento developer who’s skilled in offering high-end Magento development services and solutions. Do go through Claudia’s well-written, informative articles on Magento web design and development.